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Jotaka L. Eaddy

Founder & CEO of Full Circle Strategies


Jotaka also served as the Senior Advisor to the President and CEO and Senior Director for Voting Rights for the NAACP from 2009-2014. During which time she directed external affairs and strategic initiatives on behalf of the Office of the President and CEO. She also led the NAACP’s strategy to defend and expand voting rights.

As the founder and CEO of Full Circle Strategies, Jotaka delivers more than 20 years of experience in policy, organizing, and movement building to our clients. A seasoned strategist, she has been described as the “Olivia Pope of Silicon Valley” by Forbes Magazine. 

Jotaka’s experience in igniting regulatory, legislative, and social impact initiatives at the federal and state level for leading non-profits and within the C-Suite of leading technology companies, has served to bridge the gap between Washington D.C. and Silicon Valley. 

These partnerships also have resulted in education, policy, and social impact initiatives that have reached more than 3 million consumers within the tech industry and beyond. 

Landmark National Lobby & International Advocacy Campaign Experience

 In 2004, she also directed the national lobby and international advocacy campaign against the juvenile death penalty in the United States. Those efforts contributed to the 2005 landmark US Supreme Court decision Roper v. Simmons which abolished the juvenile death penalty in the United States.

University of South Carolina

Jotaka was elected Student Body President, becoming the first black woman to be elected to the position in the University of South Carolina’s 213-year history and the first black woman elected to such a position in the state of South Carolina. 


Featured Appearances


Jotaka’s work has been highlighted in several publications including​, but not limited to:


Over 40 Appearances

Honors & Accolades


Eaddy is the receipt of several honors and awards including, but not limited to: 

Speaker & Advocate

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